Makasjian said he and his partners are the ones taking a risk, especially when it comes to authenticating some of the more obscure items brought into the shop “You come in here and leave right away with “It is a lot quicker to come in here rather than go to eBay,” said Spano. Imperial Pawnbrokers is the only pawn shop in Brea. Makasjian says tough economic times have forced many people to rely on pawn shops for money and using their service is more preferable to dealing with online auction sites. Makaasjian and Spano even star in their own TV commercial, which currently airs on the A&E Network during Pawn Stars broadcasts on Time Warner cable stations in North OC cities. “We are all about being nice and friendly.” “‘Pawn Stars’ has helped us tremendously because people realize we are not a back-room sleazy business,”Makasjian said. “The police come in and take my stuff and I’m out the money.”Īlso, the popularity of “Pawn Stars,” a reality TV show about pawn brokers that airs on the History Channel, has helped polish the tawdry image of pawn brokers “We don’t want stolen goods,’ Makasjian said. Every transaction is recorded with a thumb print and driver’s license data of the customer, then sent to the police, with whom they plan on maintaining a good relationship.
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